Build-A-Bear Workshop Debuts First Ever Make-Your-Own Disney Princess Palace Pets Collection

The “Disney Royal Family” Comes to Life at Build-A-Bear Workshop

Build-A-Bear Workshop® welcomes the Disney Princess Royal Pets with the exclusive launch of the first ever make-your-own Disney Princess Palace Pets collection. The Palace Pets were inspired by the personalities and classic stories of the Disney Princess characters.

Build-A-Bear Workshop stores nationwide will be celebrating the arrival of Ariel’s kitten, Treasure, and Cinderella’s puppy, Pumpkin, by inviting Guests to dress up as their favorite Disney Princess character. When Guests make Treasure and Pumpkin, they will participate in a special coronation ceremony and receive a personalised letter from one of the Disney Princess characters with fun facts and pet care instructions for their new furry friend.

“This new collection allows Guests to nurture and pamper the Disney Princess Palace Pets like never before,” said Sharon John, Build-A-Bear Workshop Chief Executive Officer.
“We are thrilled to give children the opportunity to bring these special characters to life and further extend the stories of their favorite Disney Princess characters in a way that
only Build-A-Bear Workshop can.”

Plush, Clothing and Accessories:
• Pumpkin (£19) is a glamorous, silky white puppy owned by Cinderella. She has big blue eyes, a small brown nose and her hair is styled in a fashion similar to Cinderella's hair.
• Pumpkin likes to wear her Blue Fancy Dress (£10) and Disney’s Pumpkin Accessory Set (£10) to royal balls where she can twirl and dance.
• Treasure (£19) is a curious and playful coral red kitten.
• Treasure Accessory Set (£10) to grand events at the castle.

The Disney Princess Palace Pets have been made popular by the Disney Princess Palace Pets app, first introduced in June 2013. The Disney Princess Palace Pets app shares the story of how the Palace Pets met the Disney Princess characters and includes interactive activities. The Disney Princess Palace Pets each belong to their own Disney Princess character and include: Ariel’s kitten, Treasure; Aurora’s kitten, Beauty; Belle’s puppy, Teacup and pony, Petit; Cinderella’s puppy, Pumpkin; Jasmine’s tiger, Sultan; Rapunzel’s kitten, Summer and pony, Blondie; Snow White’s Bunny, Berry; and Tiana’s kitten, Lily.